Lead Geration: What it is, tips and strategies If you have a business with an online presence, you need to be utilizing lead generation. What is lead generation? It is identifying and collecting information about potential customers who show interest in your product or service. A striking 4.8 billion people use social media worldwide, making […]
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Slacktivism Slacktivism is a term popularized during the Covid-19 pandemic that is a contraction of the words “activism and “slacking.” It describes the act of performing a simple act like liking, sharing, or signing an online petition as a form of activism. For example, liking a post about humanitarian efforts in a third world country
The Problem Single use plastic is a low cost solution that can be used in a versatile array of uses. The issue with it is that it takes hundreds of years to decompose. However, it never fully decomposes, it just gets smaller and smaller, eventually turning into microplastics. Microplastics and full-sized plastics both are polluting
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Article Takeaways From the article “Understand the Versatility and Necessity of Hashtag Activism” I gathered that my hashtag should be short, memorable and descriptive. A short and memorable hashtag has the ability to grow more because more people will remember it and therefore use it. They can be descriptive in the sense that they literally
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Wireframes What is a Wireframe? A wireframe is a map of a new or redesigned website that is made early in the design process. It shows the practical and functional steps of each page and layout. The wireframe is an integral part of the design process. It prepares you to bring a great design to
Principles of Design As I continue to refine and enhance my website, I will keep in mind a few Principles of Design. These will help me to utilize the design theory of Gestalt which will make my website greater and more impactful than simply the sum of the components within. Emergence This principle states that
Terms and Definitions WWW: World Wide WebHTML: Hypertext Markup LanguageCTA: Call to ActionCTR: Click Through RateCMS: Content Management SystemCRO: Contract Research OrganizationCSS: Cascading Style SheetsGIF: Graphics Interchange FormatKPI: Key Performance IndicatorSEO: Search Engine OptimizationPNG: Portable Networks GraphicUX: User ExperienceUI: User Interface
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